Luxury Daily
The authority in luxury news.
Feb. 8, 2026
  1. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  2. Diane von Furstenberg named Icon in The Time 100
  3. David Yurman selects finalists for inaugural $50K design grant
  4. Stella McCartney films trashy tale to inspire mindful consumption
  5. Sotheby's saw record number of new online customers in 2017
  6. Special invite to join State of Luxury 2022 survey – respondents get exec summary
  7. Yoox, Amazon, De Beers, VistaJet and Rebag
  8. 'Clash de Cartier' campaign explores dichotomy of dressing
  9. Kering launches Generation Award X Jewelry to support sustainable design
  10. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Brands need better data to keep consumers loyal: report

August 5, 2022

Just 30 percent of consumers believe they’re receiving personalized information from brands, while 92 percent of digital professionals say they are invested in personalization. Image credit: iStock

 

By Amirah Keaton

Experts are exposing the sizable gap between brand intent and customer experience, a disparity that is undoubtedly costing companies the opportunity to enhance relationships with clients.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  2. Diane von Furstenberg named Icon in The Time 100
  3. David Yurman selects finalists for inaugural $50K design grant
  4. Stella McCartney films trashy tale to inspire mindful consumption
  5. Sotheby's saw record number of new online customers in 2017
  6. Special invite to join State of Luxury 2022 survey – respondents get exec summary
  7. Yoox, Amazon, De Beers, VistaJet and Rebag
  8. 'Clash de Cartier' campaign explores dichotomy of dressing
  9. Kering launches Generation Award X Jewelry to support sustainable design
  10. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
VIDEOS
More Videos

MORE IN Marketing
Luxury Unfiltered: Why halo strategies from legacy brands need attention
Top luxury campaigns of 2025: Luxury Daily
‘Trust is the new currency of luxury’: Positive Luxury
Top luxury campaigns of 2025: Luxury Daily
Top luxury campaigns of 2025: Louis Vuitton, Murakami re-edition
Luxury Unfiltered: The misstep luxury hotels are making with their AI strategy



RECENT ARTICLES
Champagne Telmont earns Regenerative Organic certification
Aston Martin loops Breitling in as global watch partner
Estée Lauder Companies raises full-year outlook

Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
Off the Cuff: A Q&A with Wheels Up’s George Mattson
IHG dedicates new ‘Fancierge’ experiences to rugby fans