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Feb. 28, 2026
  1. Wolford seats new CEO, chairman
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  4. Christian Louboutin delivers striking summer 2026 campaign
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  10. Diptyque CEO on pop-ups, expansion and state of the fragrance market
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Automotive

Maybach leverages legacy with exclusive Virgil Abloh footage

August 16, 2022

Virgil x Maybach Shot from Video A scene from the new Project MAYBACH film, showcasing Virgil Abloh and Mercedes' second and final iterative creation, an electric Maybach showcar. Image credit: Mercedes-Benz

 

By Amirah Keaton

German automaker Mercedes-Maybach is capturing luxury’s future by looking back at the final remnants of one of its most prized creative projects in collaboration with the late Virgil Abloh.

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  1. Wolford seats new CEO, chairman
  2. Waldorf Astoria Goa to open in 2030
  3. Lamborghini onboards next chief people, culture officer
  4. Christian Louboutin delivers striking summer 2026 campaign
  5. Annual revenues rise 15pc at The RealReal
  6. Jumeirah scripts hospitality story in ‘Our Flame’
  7. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  8. Building brands with charisma
  9. Luxury on trial: What will stand up in 2026
  10. Diptyque CEO on pop-ups, expansion and state of the fragrance market
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