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Mobile

Swiss watchmaker Jaeger-LeCoultre engages 100K consumers via mobile

December 3, 2009

 

By Giselle Tsirulnik

swiss1Jaeger-LeCoultre, a Swiss luxury watch and clock manufacturer, has seen 100,000 downloads of its unique iPhone application in less than two months.

The Jaeger-LeCoultre application is ranked amongst the most downloaded free branded applications. What is most surprising is the application is over 10 megabites, which could have been a handicap since it only allows downloading through a Wi-Fi connection on the iPhone or through iTunes.

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  1. Luxury Women to Watch 2017
  2. Actress Chase Infiniti accepts Louis Vuitton ambassador role
  3. Capri Holdings closes Versace divestiture
  4. Mercedes-Benz locks in with WTA as exclusive automobile partner
  5. Chase opens new Sapphire Lounge in Las Vegas
  6. 85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Dolce & Gabbana sets up holiday market in NYC
  9. Hermès, Goyard lead consigner sales in 2025: Rebag
  10. Legendary architect Frank Gehry dies at 96
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