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Apparel and accessories

Stella McCartney exhibits cross-promotional prowess in satirical holiday series

December 21, 2022

Stella Holiday Campaign 2023 The brand's holiday campaign cleverly parodies dated television shopping commercials while selling across fashion and personal care verticals. Image credit: Stella McCartney

 

By Amirah Keaton

British fashion house Stella McCartney is tapping into a relic of retail culture with a cheeky holiday presentation.

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  1. IHG dedicates new ‘Fancierge’ experiences to rugby fans
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  3. Kering Generation Award X Jewelry returns
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  5. Diane von Furstenberg named Icon in The Time 100
  6. Gucci studies connection in spring/summer 2025 campaign
  7. David Yurman selects finalists for inaugural $50K design grant
  8. Call for nominations: Luxury Women to Watch 2017
  9. Stella McCartney films trashy tale to inspire mindful consumption
  10. Sotheby's saw record number of new online customers in 2017
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