Fragrance and personal care
January 13, 2023
Emma Chamberlain is Lancôme's newest global ambassador, signaling a shift in the prioritization of digital and a younger demographic. Image credit: Lancôme
By Luxury Daily News Service
L’Oreal-owned beauty brand Lancôme is assigning popular Gen Z content creator Emma Chamberlain the role of international brand representative.
{"ct":"GDZBYwbRmkbJEewmsNj6HTcCz27SOA53\/RMS3nWVXkN+JkidWEYY83o\/\/TgQKo3vYQqYllUcm6OEXUSoRKBqZpUaSQ002MMQNRLvAoXeeam\/znb6IVIluENdlM6GwpcgFVGkz4MoKfPPqMgeUijHH2UOGeCLoEfjadmVwC+KjH5\/xMNPonfWnKsHM7vL204XUChVMuL5NdFvHbqEyxqGrkXWKVCukDwDsimtWJOwdTTd3jjHOP2rVfEpOHqexXToUOe4xGTB5s42+txZYt7VoWIUY7m5c64iwj\/SBFKdThdComPkGq6Ef\/mVz1JYSKOv45zvLh+m6hRIocgA5zBUany2OBQ+9\/Ka9SNtROD6HlrAEpDQC+4jtDWIPRx6dRsktRuQU9DDHp8UjjtL+8F\/L+8Ikhr8X4p9ofSO5qoaGDhkJAo1V2Q3jetiEZAVSSvt2EriSjTp1mQFqtoFoXLyXzcFcuyagh\/6wbPu2xUPQhcziYoQsBICCKzFUQ2hf0KTFvtBK8useDu1laAam3pj3SpK72oGt1vNdyDywHWziKhKBYCCw5zW5XGVd9Q\/G78iwU\/N8gqXV6bsFM9ICk1ChLAi43D1+3ataiv5x4erwl80OzmwuAwZqMhGfscz2lNuKwxD5Abu\/8z1+CsuQYkw6xDDyjOaaijUcsDNk1KgSLafSi\/TTBqpexJKj1cxwBraqjaWd6BjCgMvlWOBbWSzajnTJIKXbmU0tDkTyw9DlDUQnrNejtcrY+V3Ba+wmVraiEEZA\/KNR2pTqh5VavtbOBmJPmPPGkMpsF+pglCjogSYyvFLTfeGH6C\/w6ERyLdZHEqTRkeaPlmIf3jjadSOf7q8qTieT\/2Hx702oT59+JfU9cJiMdk1STgdlV5OV2uVI404VSmFnxD89soDqjYS2bH7y1y5s4MyW6VAMlCjUzaEwFScrlJsJzWR1CbMgUU0JYNuoFda0Dsxag84HRfGmmm770dBp7a81f9tYWsNIbVhvnDyQODfMXDAYCYGhbJrQxKTEMqN0nwETjvyTarJEuZYFPicGgSvW8OJClGOJAX7OJTpOh1+qHOiyy\/+dU7BCpVJ3zsYmO\/1euvPcfsj2b9csxTJyvkqKZhWVn+V7sVyvzseOWg2JKrmYQll\/Dp1XUjW66VRPA108j54CxuUoDrM\/IDqQ9T4feN7LRXDSSJYzyh\/Y4rYKDXGUbEdlMBBb8CZ\/RNQpKS3ut+EKA2r7N8rrCRCEUYF2ukiSol35TT3hqZiLBJm3VzhbDJX0QaH32dGaVOc2aMNVotLF73ajXzybbmGQ1yA\/VbQC9njVT9s9VMJiKJmwkjURcWp3ua50\/B8UsbyrF\/3RChFTbBDW\/Pltk9Pmqao10fbKw98HLyAIQNC3VtDl3vtxYCiEfRBKy+8GbnhjJV\/kNmvuDVaRoDuxMlxpBnR6J73Os8Bk95W\/bqIUWcfdenCcYI0NRUbHJqgPqhfdV04d43SthotC1DFS0nf6ckzTqqC2yeI4WOIzXsH7VDGhc7VAAZ4Dsb+icOZwY7aWM4S7sXoaxsPBjnVc6BXHw1QSyXEB8dCgQb2t6XIQJGSuGp6yj\/Rj\/14cKP5uZunjwbcJ0d6ZYzs2ahWZHRiHjzGEpHqekozLKMMZSRgGX4F\/7a2c4nnC24nfIGVjOi8bZot4Dc6wNklUS00Ewird+GbWQpk1FsczWxjqFnV+OAVgf5zMj5lDvuDOZXRjfZXXhTrp7zSqcYpAXhdMlhZW1OLJ5XtpHhK\/WMXFs6kCJoblQAcPiDRbUt+DI0L8f7MQ6Piq1Nu7yI8fONCwj0nw1finYWicG0LRu00RNKQS72vW5PB5lZDGtAlm7y0VY+Gk7cqTQ6ZpH8npH+\/sjHtc1LtADR9PD31EAzy4xnJkQ2ZNbW+u2t4zrz9S3rg3crrI1vGZqvHWL9lxGu7kLUS8h9G27kx31+CcwYk0CKbA8vXyY4eaVJVZhoeFpiIQZ3sEBB6bgkEpnRqqAJZSrtRYZlC0xv5CldatfyRHG3LqOghFIMRQxZ8fp\/TTW9xO6IR+Q6tr7qS+C+k\/x7igGxJYQG5JeUx9IyUsIo5PWJyE6ePUVP9NZBXabCnDVAhbPUwg4IzV8VXVdoF5LTBXaN6SWZYFF8\/40vjrmT\/yXqRE4wtUY\/WJKd7QLuLrkTvsop4RicgLGvuQ3w9uZrXMX9kNRmMoodIbR8I8PV1rcOBLLGqblNzk0kVXfYnwn2qcFIvTM6H0RmN3X4uxlk8DhMCoqFRzo65WveAIBJugpsk8GlaepFqSqgK4r179vV9y0d02WKLxOxPABhs1v34iRiB94qOpy8ofkTdRlAB\/MwQymDulblBlqiOop6MKNN34b3cBBX+UjdHPBdBp2Y7vZsZmHmDLhGMI6bkevcAvoG2m7Jzcth4tBvShjaJ0epuHBxWxnwqx1G1M8tv9TtxVhwkiqai9b6DvMZeoK4YscvHzlBLNL9Hkl+vEL8BXytMFvgVxdQvKpNeQfENHyUGCdRRuexfjEHhbWLyCDO9LZfEPlWZiD5hZc8d3ii7RDadYJuExNV4JGtsGJ9SkilZ1d2hWkdTysX1owEE89vuKsYIkIr2U8M40blTBFaVyTqrl55nGbiyYXk5JfhQDPbBJ\/z81SimH7pMRUKo3s1hJlz79bicZZBp8VOPl92DLD7j3Sir0aTwClrdS1aBgeznF0lPySDeL7tC+Vw6uddGgrIvrM7YlzZzmycjA9WYVPcheZK+YnWHCKB6XDWLjsPwEv9rVDGDEAaoHWbVC\/6sDX9i8dra2Qg3QFx9vPXs4TfhvdM1DKrR893nQMB1Q2dU8PRvEaAeZ0b1TNx14ZshRl7tCCjsdaH0V4xc4ExyzUZiH\/\/LXZFwKL0gkmpe636O9QU+vN+iD0VCr8ZGI95sXJjCAOVYOD4DX4yAxcIv5T8yBzAsYlVmLJte12WHGV2wZq7fEtVfKllipB57mGBP7iN7YLt3EJwn5MMNHxB9B7Cbgv15rO+B0HyKufYuiwTvOS7D1oMyFgFzSqhgA3L4Zdn86KeZXDnr5hR2FbhYn\/A7P3lH5HzQXt\/mTQBfoHj1IQ\/J0Ttv7JxLn\/NKpvXJ0Kb7W9Tr7P1lQVDJNa5jYClvPy6jIv25V\/wJZnWdH\/vI0mGlNQ3WKs4ToUTegtfzSTAYF\/SYt5aC\/QckAA5GUTlCKkpdkxnyoFPSdqL9X2J5g6RjPWDtxhwREo1sqlEbX+Yn9CsTYNtx8a9Ne60EyIvIsDtpwLYZhibeWp1hNl04Qh4ZJzsPaOWMumZFYJzwvCoc1biUyNyJrxK8MFZdHiWe00Lqsxkf80Zg12oQ0rCC7OO0CweI90CIxgTOgYP1me0AuFzRhxVLkttMpu2Q67eBSNIorYtihS\/6XNBwN9\/pMUxg7oGXTUyQYaf0Tkf+bHRb8auYwgQywTFd\/JbejVwBaujP\/TFcRP+P7kQujDfre4ZlZmpvxjhXUvwEWzDomP0dkXaO8MdQmsJaW6KisRRWZkl\/pCFK3GGRPDmuytr2gHOxpmLxvLZCwIg0jgiEkQk8wIdaD9slVvzwhLKOsHVjvvlqZbWEUzLQqVFK8xZLQN7fhdjzRtHBwzdNLC4kFw4iaCoKyeUxjYdrML3DXUH2JrxyxQZmAcd5uA7X6gXOablt4Rz3D4TkfVqx++uRYxnKisOZ50EXnfcx3BUHzMzqcVlud67x2Y+q\/REoP3FeojSNBYlqoF88+PmXffMMHi7HqlhRt5Fk7PXmfYNlCLDLm92zk+Kr1zGrGIVQagrJXJWdsd10u2suVE3IeC2GC0+pIDV+bdDKO6W0Ad\/xsui4bA771xjmRq8fbwZF8c\/8DGeebMElzi0rrU\/TLo5UqwdsBDiAtZQ0jzH8C0TQDGYkoWxsmGTO61WefXHBpqgw8x8iKhepDKuRNZjmthU8er5tLxcokxjv9Dn0PlOI990bDpHue8OvkF+Xi5lExx24lWKnhXlpwWLcv+NAux84a2MCA56\/smkmhnomf2jp1vat21UtM\/WujwDdGOSFdWZdyaFXypm\/gdUVG9lzHhxCV670HqeSMxkvKu7llR+Q5puwEE8G4xmAd9VnSTQmhDbKMJDH4RggwiE4zliVWmAYIMqeYxQRp7AssZePfQpQxXvQKOMIj3FjdhQAx1G2K8wuCh0OWxct5bXyZIpRDhF8qVVJ+lDcXlkkrmS6s1tPAQnSZAyfegadVAPWjTealIi716bmbDFovN1FFy47CDk0VCJ7oUF0Wvoi3YhRmWbaI4IqSFAw3W5ATJ9ZIDGdurZo8EXqgRGgUyCwsNLtnHdUekGa+SH+E\/8uB17AY7BWdtX\/Prt1qBQnn9Oz7kfmEDstzMYBpBJ1r\/zQPeoqXMwkrziomlwJ0LtsGLy1jnJ+5cOBNkoyJe6NRUec1c74fHGThUY8H77Graxf3FloMxhPWbgHNb8PlWiprzokYqWTqQlVKN3OhrDcSs4MZBLZ9eBg9rMypsxyrIYcxf8qwrsORv4xaLgSQiuKysFSfYtD9MrsxGAvg6shHhv15CN16Mbu0UmuW9+h1IB10FTs+ZI66oFCixGj7Yx95d4n0TjVQe48T\/jAbvpztDIywWYOqJ9tFRjZneC5XUwyL4RJ19NtrywrHBNqpFHzK7nx0dlo9HIBikW0AFtF3EZWHOAQXdih20VVrwBUvj1tZEBmiQ83G+ywzO8I2Dh1SdvbCaOUitdaoY998kJ5CyIWR8PSOZvZw2Z\/\/SUuKQ8Oc7Fd2+qX9kIlfY9jOKi6NnEvmrPbARARNDsrddqwbEBsxHJwaA0Ht1Lj7VPv3L5zAXOAU2pQs5wxI4Todq6WMvOt2TBnuZaeF5mFl9R+MJlnroy2HJirgccalMfDsfgPCevviPn0IZ\/sG+uNkjJt7\/jpspFhFhT1WLWf0ajqor2W+AgFT0CthO+78SNrsWThJy1\/+CxoRzXLrXJobFpsitbzs4R5vn2nAYiSp8rJff0hqttl8go8zJwK6vtNj49UyqFS\/coKXUQtb5asldUw9A1J2HRMXeMpJE6l8\/tLS\/MSoPS7Tt48d4GqfaDooI33xj3IUoqRe7DDUXoEV+tFvZq7LIZusBT3BiRHiYdIljWB4\/zHfZaxhAP23DO7WzYrAPS1\/x6x\/ynsnjWIm3rlbC894+sgRAxay\/QlBfs7CNCDxoY0J+cnlPVFWHbIUAiZoFQLH9F6LUggh1JS+G7k+5qSlDHhPAdk3me9Yw+pKjedCeX8F+YbdSWeyx\/FuKiS9H8mfpV6FFvYqNDNKpNgG7VuL9d3osZ3uKsmWOGjBNnpnx4C0nRxHcYYV8ljEMpej7oZgnUOx\/+uCY0fh8uj0JVuvU\/9ryMMErVzDBfHINlKBUIIxP4Uw4FVzc+Ct52GOAQ\/a7qZ5IfFH8gMovn3qYkncyZt2UhnhxOSa2c0028nehfhLxKppOwCGPBPKBhilGKgiqJQPzpDr41zYaNw3gWVMX6X6bbYWZziA4Obe\/l+FDINHlex6+YBB5KnFcw0cNBkEfCyLGkjwuMT3j+PGBjVIA2pRbcDnP3CrqHXsXqNhNNn7rjTk7dy7NdL8ZKviGgnDkq2DH\/qRlf6FAku3fr3GljFB8v9q7Qlumj+xkZJYVTTLE0ZoEOfa8xFDkrclNhsBycKAsvcBRj0stGLFQ++n2FP7T2einytQ8miqLjs\/jqYgaxBs9iS+Hjj4SCNg+cgM6yCL\/5rAioHRE1R8XTZKcWbiOSvZ+0mWeploqPeVW+V6H4D7FkTdQn2glZtg54FAi81HsyfZ9MPDVsBlaJ0qjeM19B738NiRscUQGJzgQKiIUR+lDriueP2fQPR5H92at4AsjeRXgEwYMkfbrd678IJ","iv":"c471cbbbf98b916fb91a2f3b20795e45","s":"02e6a39b0740bbe6"}
Share your thoughts. Click here