Most dialogue within marketers and retailers focuses on how to tap new technology and marketing to hang on to consumer relationships. What they should be discussing is the sea-change in consumer behavior expected in the next three to five years – thanks, in large part, to mobile and social.
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","iv":"914628502e3a872d71a5331d37da9d41","s":"77373dee3fc9c793"}