Mobile
March 5, 2012
By Rachel Lamb
Department store chain Neiman Marcus may have missed the mark when incorporating banner ads into its mobile marketing strategy by not linking content to an optimized site.
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","iv":"b198309df356cbfc6a2e8040baea82ad","s":"38428d20d00390d1"}
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