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Dec. 18, 2025
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Travel and hospitality

‘Find Your Shangri-La’ campaign embraces immersive hospitality

May 23, 2023

The company is platforming fresh, local experiences through a global yet Asia-based perspective. Image courtesy of Shangri-La The company is platforming fresh, local experiences through a global yet Asia-based perspective. Image courtesy of Shangri-La

 

By Emily Iris Degn

Hospitality brand Shangri-La Hotels & Resorts is out with a new activation, tapping a Grammy-winning director for accompanying visuals.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  8. Matches plots second act under new ownership
  9. Coty earns ‘A’ score from CDP
  10. Kering loops France’s Ardian into Fifth Avenue investment
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With ‘My Call,’ Rémy Martin finds meaning in new milestones
Matches plots second act under new ownership
Dior builds five-story statement flagship in Beijing