Fragrance and personal care
May 2, 2024
Nearly half of affluent respondents prefer purchasing personal care items online. Image credit: 2 Visions
By Zach James
The latest findings from South Carolina-based business consultancy 2 Visions showcase shifting consumer behaviors within the fragrance and beauty market.
{"ct":"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","iv":"99c382635169c59a9b998f432d2a45e9","s":"90bb8355a37a66fa"}
Share your thoughts. Click here