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Dec. 20, 2025
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Sports

Dior, Louis Vuitton garnered outsized media impact value during Paris 2024: Launchmetrics

September 24, 2024

Luxury brands gained the most attention from audiences during the global event. Image credit: Launchmetrics Luxury brands gained the most attention from audiences during the global event. Image credit: Launchmetrics

 

By Zach James

According to the latest findings from cloud technology platform Launchmetrics, this year’s Olympics and Paralympics delivered an unmatched level of marketing value.

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  1. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  2. Kering to acquire jewelry manufacturer Raselli Franco Group
  3. Louis Vuitton introduces Visionary Journeys Seoul
  4. Harrods announces key leadership appointment
  5. Exclusive Resorts purchases Inspirato for $59M
  6. Audi propels Santa into the future with electric sleigh
  7. Lamborghini heads to French Alps for women-led driving series
  8. Ennismore picks Bangkok site for first-in-region SLS Residences
  9. Diptyque plays with the surreal in holiday tale
  10. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
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