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Dec. 18, 2025
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Apparel and accessories

Prada sails into summer in new campaign

April 21, 2025

American supermodel Kendall Jenner wears styles from the luxury brand's Days of Summer collection. Image credit: Prada

 

By Amirah Keaton

Italian fashion label Prada is doubling down on seasonal storytelling with a campaign rooted in escapism.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  8. Matches plots second act under new ownership
  9. Coty earns ‘A’ score from CDP
  10. Kering loops France’s Ardian into Fifth Avenue investment
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