Q&A
May 24, 2012
By Mickey Alam Khan
The aspirational/symbolic buyers that most luxury marketers are chasing have all but disappeared in this economy, according to one of the leading luminaries in the luxury marketing world.
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","iv":"554a199fb7c0a71f990d1d88b9a73aed","s":"59bfcf597fc5c3f2"}
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