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Fragrance and personal care

Dior Beauty hits update on Addict franchise

December 29, 2025

K-pop star Jisoo stars in the candy-store themed campaign, featuring new Dior Addict perfumes alongside an expanded range of Dior Addict Lip Glow Oils. Image credit: Dior Beauty K-pop star Jisoo stars in the candy-store themed campaign, featuring new Dior Addict perfumes alongside an expanded range of Dior Addict Lip Glow Oils. Image credit: Dior Beauty

 

France’s Dior Beauty’s latest global campaign proves good things come in threes.

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