QR code use skyrocketed last year because of how easily the technology bridges digital and real-world engagements. On the other hand, augmented reality offers a more exciting way for brands to interact with consumers, but may not be the right choice in all cases.
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","iv":"b4a4a6fa10dddba734116f4e3cffdb6f","s":"60c4998e8af000c5"}