British watchmaker Christopher Ward is aiming to trigger mobile sales through a QR code on its print advertisement in the spring issue of Aston Martin magazine.
The QR code links to Christopher Ward’s U.S. Web site, which allows consumers to learn more about the C900 Harrison Single Pusher Chronograph and make a purchase. Although the site is not mobile-optimized, it contains images and a video that can be viewed from the pinch-and-zoom site.
{"ct":"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","iv":"0996cbec85de385aa97853dde1d0a085","s":"215771527f0ed10b"}