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BMW targets brand enthusiasts via Facebook shopping app

August 5, 2013

 

By Joe McCarthy

BMW of North America is enabling brand enthusiasts to adorn their lives with BMW accessories and share aspirational buys with friends through a Facebook social shopping application.

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  1. Luxury Unfiltered: Four key strategies to transform conventional events into exceptional experiences
  2. The Macallan Estate to host 'Cirque du Soleil Sprit' showcase
  3. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
  4. Saks prelaunches seasonal styles from Prada
  5. Kering rolls out sustainable fashion course in China
  6. Perrier-Jouët grants cuvées gourmet touch in seasonal pairing
  7. In-store experience drawing consumers back to malls: Placer.ai
  8. Getaways guide Mother’s Day presentation from Louis Vuitton
  9. Sotheby’s Realty arms agents with bespoke marketing toolkit
  10. Chanel's Coco brings intensity to its scent and marketing
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