Mobile
December 11, 2013
By Jen King
London department store Harrods is using its iPad magazine application to mimic an in-store makeup trial to strengthen mobile commerce beauty sales.
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","iv":"6194925cefe8312cca576c911fa92466","s":"f18b612e271835bc"}
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