Research
December 13, 2013
By Joe McCarthy
NEW YORK – French fashion label Balenciaga worked with a team of students from Columbia Business School and Parsons School for Design’s interdisciplinary program “The Design and Marketing of Luxury Goods” to generate ideas for upcoming boutique launches.
{"ct":"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","iv":"c364c668f02c1dc46e2164a398a6e1be","s":"57e952124c0e41c5"}
Share your thoughts. Click here