Mobile
December 10, 2010
By Peter Finocchiaro
Swiss watchmaker IWC Schaffhausen is engaging affluent iPad owners with the launch of an interactive version of its branded magazine.
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","iv":"51abe60f41fec11b41cb7f2da8fae66d","s":"8e6e5bc99ae6b7ca"}
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