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Internet

Not addressing the “Chinese Firewall” can haunt luxury ecommerce

May 19, 2014

Louis Vuitton ad featuring actress Fan Bingbing Louis Vuitton ad featuring actress Fan Bingbing

 

By Joe McCarthy

Luxury brands occasionally struggle to present Chinese consumers with a seamless Web experience due to the country's tight Internet rules.

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  1. Kering loops France’s Ardian into Fifth Avenue investment
  2. Ruinart reveals annual Carte Blanche creative collaboration
  3. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  4. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
  5. Moncler returns to the slopes for Grenoble campaign
  6. Capri Holdings closes Versace divestiture
  7. Louis Vuitton courts rapper Future as ‘Friend of the House’
  8. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  9. Longines announces latest Ambassador of Elegance
  10. US lowers tariff on Swiss imports to 15pc
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