Marketing
November 20, 2020
Businesses must adapt or they will get left behind. Image credit: Bain & Company
By Nora Howe
Businesses across all sectors are encouraged to remain flexible and conscious in the current climate as effects of the global pandemic continue to shift consumer values.
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","iv":"34527f5d05bc3215955a4ac6da2e522c","s":"4215478663d414f6"}
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