Marketing
November 20, 2020
Businesses must adapt or they will get left behind. Image credit: Bain & Company
By Nora Howe
Businesses across all sectors are encouraged to remain flexible and conscious in the current climate as effects of the global pandemic continue to shift consumer values.
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","iv":"8261a213ba83b701ab13d43d0a4c98fd","s":"576890b5786d0a0d"}
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