Marketing
September 11, 2019
Affluent Japanese women prefer in-store shopping experiences. Image credit: Valextra
By Sarah Ramirez
Luxury brands that are looking to be competitive in Asia would be wise to look beyond China and learn more about the habits of affluent Japanese and South Korean women as their spending power grows.
{"ct":"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","iv":"ca14632f5d150f4b15ecc60c5c51f017","s":"840b00d0be530f91"}
Share your thoughts. Click here