Marketing
September 11, 2019
Affluent Japanese women prefer in-store shopping experiences. Image credit: Valextra
By Sarah Ramirez
Luxury brands that are looking to be competitive in Asia would be wise to look beyond China and learn more about the habits of affluent Japanese and South Korean women as their spending power grows.
{"ct":"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","iv":"0e885ce74aef4c974dcbce324704a22c","s":"d358f9fef1a4c4ec"}
Share your thoughts. Click here