Travel and hospitality
August 2, 2022
China’s tourists are switching city breaks for the great outdoors. Luxury brands need a strategic shift in travel retail if they want to ride this wave. Image credit: Shutterstock
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","iv":"bf148850ba119e7f031ddefe64396372","s":"971de75ea26c08dd"}
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