Travel and hospitality
August 2, 2022
China’s tourists are switching city breaks for the great outdoors. Luxury brands need a strategic shift in travel retail if they want to ride this wave. Image credit: Shutterstock
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","iv":"fe5df7b55d6613782d7246170c4f42c6","s":"4205b3cf0dc9b8f2"}
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