Research
January 21, 2016
Image courtesy of Rolls-Royce
By Nancy Buckley
NEW YORK – There is often a disconnect between the consumer’s view of luxury and the brands’ and agencies’ perspectives on the individual's thoughts, according to the founder of The Shullman Research Center at Luxury FirstLook: Strategy 2016 Jan. 20.
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","iv":"d74e1ee228a32744560a6ec1432f6ff5","s":"4eca563f87da93e7"}
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