Marketing
June 16, 2022
Armed with higher discretionary income, older male shoppers are a major opportunity in a menswear market that too often foregrounds younger customers. Image credit: @云爸爸品牌男装
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","iv":"a1b740a8752d5dd8adebe668c7553999","s":"a157e9a2fd874cb5"}
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