Q&A
May 24, 2012
By Mickey Alam Khan
The aspirational/symbolic buyers that most luxury marketers are chasing have all but disappeared in this economy, according to one of the leading luminaries in the luxury marketing world.
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","iv":"88bc9d377bb4bc6e4ac67adf491a0d2f","s":"c9991dde69f756c0"}
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