Q&A
May 24, 2012
By Mickey Alam Khan
The aspirational/symbolic buyers that most luxury marketers are chasing have all but disappeared in this economy, according to one of the leading luminaries in the luxury marketing world.
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","iv":"37f0fc01fd1b02a013ce0b8e4f922de5","s":"d95cb92936029b14"}
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