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Feb. 8, 2026
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Automotive

Aston Martin repositions itself through global brand revamp

July 21, 2022

New version of iconic hand-enameled wings, to be featured on next generation Aston Martin sportscars. Image courtesy of Aston Martin

 

By Amirah Keaton

British automaker Aston Martin is unveiling a new global rebrand, topped with a contemporary logo update that marks the company’s first marque adjustment since 2003.

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