Lisa Nan

rimma@mobilemarketer.com

Creative must drive programmatic advertising strategy

October 14, 2016

Tips for app store optimization

October 13, 2016

How to optimize your monthly retargeting budget

October 12, 2016

10 core values that make a brand luxury

October 11, 2016

Multi-device holiday merchandising: Creating personalized product discovery journeys

October 11, 2016

Brands must not treat Amazon like a traditional retailer

October 10, 2016

How brands can make their SMS list exclusive

October 7, 2016

5 other ways Pokémon Go can make money

October 6, 2016

Sheep and eagles: The 95:5 rule of marketing to UHNW globally

October 3, 2016

Memo to Apple: When delight becomes expectation, loyalty becomes uncertain

October 3, 2016

The Pursuit of Luxury: Firenze Number Nine Urban Wellness Hotel

September 30, 2016

The case for reward-based advertising

September 30, 2016

Where to invest in fashion technology?

September 28, 2016

Digital marketing can generate a lower cost-per-acquisition than offline advertising

September 28, 2016

How a mobile-first attitude generates quality leads

September 27, 2016

Social media will never overtake PR

September 26, 2016

Driving the customer-engagement flywheel with mobile

September 26, 2016

New luxury, old luxury, real luxury, faux luxury: What is a brand to do?

September 23, 2016

Augmented reality ushers new era of targeting advertising

September 23, 2016

Reinventing Saks in the face of disruption

September 22, 2016

The game-changing digital transformation of fashion week

September 21, 2016