Apparel and accessories
June 30, 2021
Product authentication can boost consumer confidence about brand sustainability. Image credit: Save the Ducks
By Katie Tamola
As ecommerce offerings are constantly revolutionized and people return to in-store shopping, contemporary consumers continue demanding authenticity and sustainability.
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tFRpJbsNG1pAfQQhWe35LQA+P\/opwUUGb4QBpM63TjTUWP8Pkq2RXlBezZmc\/xobcOMmlZQfYnBRMlB3ShFen4b9K2kvCwDsT4eoU+KYJis2nLmX29gEJ0JsFTq0FGTHqO6YGM9ShWPRuIeb8COYeqo3XSyZG9ChQM53Ht8eQbEV9focchIojNPDilZUu9BdKG1Q0w2MblPkrQ3SThskdwnGA05hJEJQjxzm6VkcuWafbFRKObrCwfOp2B\/VlHixgXk1P3NAgkXodqOyA+Qsm\/d8Cj4+49f1idZqNQZsj8sDtNgTkeLWE4K9GdbpGZ41fcMOOJ6ziSgJXiF7fwpYqIokXGpN+ZhLbJEaJss93YS\/mbxH\/3DsRbwvcFuYVzBY7embYYcVu8bGoYENaIx+5bB+uz8HuaCKGtPOYaw+gdoAyz7go8MYELyhciDRko7GUTjp\/8dFcyud5SkajG080al2WnjQa\/aWVFKQgbRofmhI4gK3lXcD+DME7rSktEGaMDet5ITuMHZ\/c2V3BGGngy+Ljzb978gJUunU\/lchbfDXGR9T3FBSYnp33XakODvt86jAFh3scUQyzxCudWvc3sKuEJAP7d+FxSXOvvXBwm1rWnPVXFxIt05589KywptOQE01c9fWjsvk1rDcjpvYAminnd\/q1\/N+Nml+UrjwTEiFwXa0OUMr4jzcx2eCbXjBi2MFUpiaBG9369hO8gisPBR8Ude5XHQzGADUwYGD6wLaYcNr29O7\/tLrViOh0eCSO4T9JL3bmyJFgSrFLKLR5UV8O7qc3qWDPqBrZcajgK5N8IUfHtLquH2FP70gcWgqtt4f7mWwEb6ZXPG\/uFxjlg4JjBmGhBZcJfhbV0vGdt+hrwWDWgR4w6ksqjvY7TngA+xFfo9g7uxtdTneogpV6rVp+xFa0BX76Y8EwqkfFQF5IfqrZHIu03nXajYoJGQ2ylDNO\/LvGYMuBebrhxgNTRNoyDr2Cz6m4t2Hg+zqzuPh\/HFbswDnr2GBfa0tICQMKe0hEQl0VPyU8BkM1ZS4Og+OY6CUm9KskMt32DMeFiUzJsi7jtHhMlYOoZ3ZbUGS\/mDJHHbCFtB65I1ur3gBgMpZzjrvllsDbhSeRwIr\/tQ+a6TbqiHsgqEsQJjHFtpJ9AJai5fSHMj2zN9OkU+rIUvuWo+k1f+\/y9X\/4x5DjFUlfFARZi\/YIKIdfh7w\/G4WkGNyrBwfBd+EFSBVyIVbOsVuCl9XBwMjno5S9gQiV3jmXSWl66bGJl0amgGKCsq0kDrbm3eFpPfLGip3cV6bGNEvf\/e4HYF2M5alJQc4ZtxayNNs4zTuxyQY4vD36SqFpNpxWE4KCXKc0oxm3Vo4W4bgRY1psudjGiPjGRhdASsJeBSQ0pxP2MdxofxxitoahRiBNBN7lNipd4WTsN2IubarFs6UmAahb0zCjex8pNHVA+3u45GsEU7YeBzl6uUefsaW8YQQa48N2rnYFjXuqstYXBLdvObFCjyFWT2w5yavCXL9\/ganK+GIGGo31dAn2DhKFcgWSOjvpsY6RZS8+6Dtas2FfFtm4s6hYYNOG2XeNQv7eE02Ondq+PPYtHEj6zNTRHjGrIHvNT2JKeIcMxIekcXNYHbN5quht5Nj4ezfWdYqYhhNt\/ymN5Q5UJzqibuJgqt0\/SCF6lYzS2yW3Y8QnB1QSsMIGx1ZNIfDFkm4xwJ0Bx\/qoTqh4bOc0jUikpw+f6KjkwgvvxN4B\/XTyuHdC12k2cleyoSrrTjSv4ejxcJrI\/QQDn4A0dFYb1EPXwt8WhyxKckTnpZAY50LNVEAch7Tuc+Wabb0hL60YMuGpiCY4uCM\/9bzzAMA+4a3Jt4ADqdMfxRvZjpnVKbZGWRzjUw1cgP8Nsn2oNknR7fc5HERks9ZOeGKBPkOxseqQWC3t7Or9bhkxaUkvxa8N6I0qDN8J3jvw7RSgpjvWmiWzLZuKwuFMgaXwNBvvCi3oXtHINmOjXqL6l9dIWePsa\/hD64LSemMD3wHPIs40\/50U1KrnJAA0kz5RJyz7JzkL8KIE6r6l\/bjayCs+qN+9LSyT8IV7RNV+mbEqdFErNHbUUcDnrp728pXOXgaSL5xdvzr7DF+xqZ2NFTz7sA9NvjcYkuXo\/od83Pzps7u7ZFsRQjTCUPNxJ4qOVIw3An+kVTvS0ZXQO9+\/g3w1spPxgMyP9TvaeTksShTfC7XN8mdsMG4m2rbFAvOvwGCHQrxf+Go6olm0iE19KuaaOlRk+KPZNUyUCAa66ZtDZ5IleUos1RxEBSevSGIMxnzzmvqCaDyqPYVtYY492i1r5xb0jTEkK4S9Nb8agoro7SXRJHpmnuib0qBx4pcQWGV3Z1B3VigGrL83XGs8IpF635fZ01KyC7VKgvy2jb+y5nhptfS5P0gYcmW4CLqHTqiG36k60R7NUhZCSniS\/bFNymiA4eEeb8+u+J\/AdG8OmZ9X7VjgEdWDb5hEdytnxDV+Ybxw5PidxZZDdd7IVIajMUYX3iro4BZW+6lYu8qgvQbX6FNo55PfMWGa60GkLi0aqXqG3aEqhZ+pxxoCMLyRySdcbKWUTIhW1C1QVFMmLjw9VlbNc0MqGpZ2BG7lYjstlukuEIFVJXb2cXFS7iCelddmEMvRiVxc\/gtdHKcUcRTb4LK7zltcij6iloJiFUSSjrts6ooB6P8Ih8+L9B4a6aKWOG5CgwW\/4ZP6M5mrkLCgoCxFiEen3ytwYVxOGKEb8z4+qBk1zZCXZNSDIQmasj1P5Y46Ni4FMSjeB6lpBfglcpFKIW7GZBCbi347hhiio7FevjwXEkeK2R2Sw4HwohH5qINZYhz2jQh1OFjg82ERjuOYmo22ETt+QzZC0SB\/+22a4ga1mQDfw12pO0xaRm0d45S89X3ObndN6ODiO7AMV4xoXMIjupHPtu0GLa4iTSyXCsRieeq6kU36iRZnNz1jXlOMyJwdRO2wOznhYuxskn0Lclqv7ZLOIfRVE8atrLzqVzKubRvAwj4MRedKqjJ9TawhxGIOqoOJW\/4E\/rkbub9fVid8ZRXN+o+g6WU2LfHpwTCCET6nLndUUHPkPhsvTL4jEw4eg26gscNP5CMSrxZLBJ60gm6oGRDNSomOIe+LimNHUSMd1kGec6nvmV+bZgEkuh60zJ6BcFggiHZ1+tpd2E6abfCnd5vaAGs1Rh3uhmKzMPkBnj+\/nmpggS5c+P7yjkglEfD4dGT\/k\/AQNndZf9YY1hcCcawc8LW7FVM5exMUGX68zxK71NtkTZ9a+gV3kNqHRD7g+P2yu07iterPe7HJ106gVAP6NG\/CsbQnQHRDPtmsBlhEi9t0sqOgczi5U5fCmC+IOHU5d7QlXh0CdttVR\/YqmMIBYVQyqX7amSJeiEv2DP1LRBT8wsSej+vcPcOsbRPDtUxAFC4jDsP67hy3Waw+vBVqa7wO0Z1+BJxTF7kYbZSfbgM5DoTIK5BgG0zanwXNHCFBEVnbtz6Fet86pCNrs6suNsCUogun9Lz1MB61vq4NfePOeUEWvmIQ4j\/XS3fHONAHkYY1P+f1d0ktvVHVPt0RsaVJI1rjq413dOcD4uWwuZnxGX0o\/U3y2fPQz369wSyNOCsCE8h\/r1tQgzf7IEzEWXSTpLS27P5NfaiPVkdsftIJqh58hpEK\/b6dhGDJIpyG4l6R2lDTl7x65Oi4qKHGKGIna0xaJ4P7xotoChOWjqhCE6dzJY57m3Fy0tdy7nMDwVrO6RdgMYk02Tbesm78mOR5R+rIjd2VMKLMmY6XKe45rA93iKxXWryY925C72mbmU+a4raEAw6TETlBQb8RxCWHpuEXTioLir1kZZb5nJz+nWqz4JXb2xYI600sRYlTt0ynHT5gC3ddVM1LWRjgLGX4N4m3+\/V1ZiEQo3tgiVqut5g\/p0z\/Hr1JONqqST5Y0r0WEjgIAQFBnv24so0M9eyqyUcL49fTEx450T0mqDT+UZEVKWdmbvYyCuUDF1LDBC4VDx24Lnj24k0VCOft+mvGLS6JEu9nRfbcoCBzI18+Z3+faTLzhc2spQNqkDp3hiLAtqGw\/RT4oYAQAijF4D7kr5uH0aGIDTUdfIHdsCTI2O6k7YlH4eJcAJYf4qEBumeKuX1sQv+S93O9ZtXJCyu2FtcFBHb\/exNhZgnNTSMGra1lkNB7Angc4EG+blEsO2avPmWvdvXO88viMbvB4wRDv3A75vZshKMfBpZAFpP8357c3dPsaZX+4B+xHgemutVnArFB0zcgydfxFfP7h1ZvVn5PNq5N4wh2p8Q4vddPugWheD7EF23Hpy9prqIYq67tgYCC5FVouVu69ehehOJfhFLgLCL6C81f88qiL4loY4xjCljzVfSZ1UvC0dX4yGoiNIVhf9ceqpARXk9EbEEy\/lxieXoJhn1snXCaDPHdT2xlYK3S5e58edUiVr4hrLnh6xS3B9EfF0PmCaUXcFdyOfrG6b1lWpFyR7dFq4XSZ1WjZxFaSMMLwCH0tRq4awcXi29cfmEExuIyWil85v14O7nuQxdtJnUbVmmLSB0xoLTGxwVz7HmRY3AVfwRFRHEkD8XOvlkjmqOPPftosyffBqq0Yq6SEn\/E7ROjqG3jNjsdOgWcMaITvSIwoBj58P6iYblsXCbyCU\/apCLluwEjqe\/UPYHIzprtVc18OHYnaYD6MspJ5pyv6ijJvU5tINDR10bxlOaIB5jfMEUv9+9D79ImtZZydOEJB4lfI+b46\/DAlvAQHcMQp6SJbmwNesSMDhYuSH5wxsmKevTO7P9ijxufWYJWXUuidqtU39anP0rOG8ABHTdNK\/hZuV+r03pD6Va1RADMwC76FIppnXILjoylf0nEuXbhP8EDHee6Bn1LofUpx5MB6m0LQDS3YqgPahJNgl06kauuXinme9c+uonIqq25w5hvL1hbNQ7T6jr7++tuobUsKxM158s1rF2sdj774Yrq+Pc5+vg0AtyQPkJQNkO52MGVU2UQYOmwDBohh1eDXq9YBkJumBlsKnhhnL2rz1jDOGeaM6VIsTcsZuD2LAuxEApWzzbe0O+zk9Kam8zcUtt03lWUit9WMjtjHzyb6VH1sYS7cec9YqQn\/wifUZFpHssq4Gn3cWNZK0V7BlWFHbTdsHvkxvJA1XpmXvpsJorpktbsaYqRKMCUvoW5vJpQN4XiM1oT\/YoJSa\/M7znykO1UY2lFCrUqo3xZuG8L+bkaNJF5hq0c4x8CUQKTMhjoMEfEz86jT9ms\/C+1HDiyvgoN1Jbx78t5OWOGPXsWawx\/YzcOyW8CdW4jH7I\/2yno8vj8vloH0zTI89tVv8rApsJcYJc73Iqc\/kZ7V0vCKR\/BiD0fTX+td8kPIZwgA4UL8zb1X2FCT1y\/UyWJzL7OEeet8fnaaArPVjsA8aZKsjIDa224TdIyEDCCMP+7uvk9p0VQSvYZS4+qBsg3XA6fscDAOxI21nFrMJ1\/U49ltn8xlvoE2jLtazHTW7TjHrlKhsBl5mNxgTxFk9kgnQYxr5czHFggZ\/cJgEAEfLw==","iv":"7d535dd95a0798857ef1f2d7a775859a","s":"47bf7ce1402c669c"}
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