Apparel and accessories
June 30, 2021
Product authentication can boost consumer confidence about brand sustainability. Image credit: Save the Ducks
By Katie Tamola
As ecommerce offerings are constantly revolutionized and people return to in-store shopping, contemporary consumers continue demanding authenticity and sustainability.
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","iv":"6b1ce80597fca24afa5378eb3f4a5eae","s":"69a9ce1319c02f4f"}
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