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Apparel and accessories

Balenciaga brings low-budget motif to high-fashion campaign

February 13, 2019

Balenciaga takes on a new role in its science-fiction film

 

By Brielle Jaekel

French fashion house Balenciaga is continuing to go against the grain with its latest campaign, which centers on a one-of-a-kind short that takes cues from a low-budget sci-fi film.

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Ralph Lauren seats new board member
  5. Patrón takes over as official tequila sponsor of Grammy Awards
  6. Fendi launches Lunar New Year pop-up in Shanghai
  7. Rolex Testimonees grace brand-first docuseries
  8. Richemont reports strong holiday quarter, sales up 11pc
  9. Marriott’s Luxury Group signs on as partner of US SailGP Team
  10. Dior goes for gold with flashy J'adore campaign
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