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Internet

Baume & Mercier revamps digital presence to include ecommerce

November 22, 2013

 

By Jen King

Swiss watchmaker Baume & Mercier debuted dual ecommerce platforms in Europe and the United States to ensure its enthusiasts and common browsers alike have smooth digital access to its collections, news and heritage.

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  1. Bleu de Chanel dives deep with new campaign
  2. Rolls-Royce hosts art auction on production line
  3. WatchBox looks for growth in editorial integration
  4. Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25
  5. Rimowa stages first historical retrospective at Sotheby’s
  6. Dior asks award-winning actress to spread joy in fragrance launch
  7. The China Report: Innovation in Luxury
  8. Duty-free spending to grow 51pc in 5 years: report
  9. Chinese travelers want personalized service, embracing experiential: report
  10. Fendi lets consumers take a bite out of its logo
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