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Jan. 19, 2021
  1. Sustainability now part of luxury emphasis in home design
  2. Day’s wrap: China, Bentley, Jet Linx, Rolls-Royce and marketing webinar
  3. Gucci is 2020 Luxury Marketer of the Year
  4. Moschino pushes ahead in China with help from Alibaba
  5. Localizing inventory key amid digital transformations: Capgemini
  6. Claremont Rug Co.: Reinventing a luxury business in the midst of a pandemic
  7. Bentley returns to production and improves COVID-19 protocols
  8. Register now: Luxury FirstLook 2019 New York Jan. 16
  9. Trade groups respond to US ban on Xinjiang cotton
  10. Day's wrap: US cotton ban, Gucci, LVMH, Lexus, Nordstrom and marketing webinar
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Research

Beacons to deliver 1.6B coupons annually by 2020: report

December 10, 2015

Longchamp Autumn 2015 campaign Longchamp Autumn 2015 campaign

 

By Chantal Tode

Coupons are quickly growing as a significant component of beacon-enabled proximity marketing thanks to strong redemption rates, with brands and retailers forecast to deliver 1.6 billion coupons a year by 2020, according to a new report from Juniper Research.

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  1. Sustainability now part of luxury emphasis in home design
  2. Day’s wrap: China, Bentley, Jet Linx, Rolls-Royce and marketing webinar
  3. Gucci is 2020 Luxury Marketer of the Year
  4. Moschino pushes ahead in China with help from Alibaba
  5. Localizing inventory key amid digital transformations: Capgemini
  6. Claremont Rug Co.: Reinventing a luxury business in the midst of a pandemic
  7. Bentley returns to production and improves COVID-19 protocols
  8. Register now: Luxury FirstLook 2019 New York Jan. 16
  9. Trade groups respond to US ban on Xinjiang cotton
  10. Day's wrap: US cotton ban, Gucci, LVMH, Lexus, Nordstrom and marketing webinar
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