Fragrance and personal care
March 13, 2020
Ecommerce is accelerating in beauty report. Image courtesy of Euromonitor International
By Dianna Dilworth
Consumers are increasingly looking online for luxury beauty products in a category that was once challenged by digital sales because of difficulty testing new products virtually.
{"ct":"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","iv":"c270d3416d59bb37522d6a642407e7d2","s":"7c201e631f0d79ad"}
Share your thoughts. Click here