Mobile
March 22, 2013
By Tricia Carr
Watchmaker Bell & Ross is enhancing its simple spring advertising campaign through a QR code that brings consumers to a dedicated mobile-optimized site.
{"ct":"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","iv":"fdef0575d0d94cee652cf37ddc1073b0","s":"4fe731407e860588"}
Share your thoughts. Click here