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Commerce

Bloomingdale’s plans hefty investment to strengthen ecommerce strategy

January 5, 2011

Bloomingdale's Web site

 

By Peter Finocchiaro

Department store giant Macy’s Inc. is bolstering Bloomingdale’s ecommerce presence and plans to add hundreds of new employees as part of an ongoing strategic initiative to connect shoppers more seamlessly across all sales channels.

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  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
  2. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  3. Natural Diamond Council introduces World Diamond Day
  4. Longchamp, France’s Shapers Club form artisanal connection
  5. Estée Lauder Cos. confirms merger talks with Puig
  6. Belmond announces summer debut of rebranded river cruiser, Marguerite
  7. Supply-demand issues in Europe prompt brands to rethink retail spaces: report
  8. Gucci casts Kate Moss, Emily Ratajkowski in handbag campaign
  9. Boucheron opens first flagship in China
  10. The Macallan brings ‘Distil Your World’ series to Paris
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