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News briefs

BMW, Balmain, haute technology and Japan – News briefs

March 29, 2016

Lanvin Japan sketch Lanvin Japan sketch

 

By Staff reports

Today in luxury marketing: 

BMW plotting ultra-luxury X7 worth $100K
Besides the seven-seat X7 that will compete directly with the Mercedes GLS, there will be a four-seat version of the X7 that will sell for over $100,000. This is part of a larger move to introduce new Grand Klasse (GKL) models into the lineup, with the uber-luxury treatment also coming to the 7-Series sedan, reports Auto Guide.

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  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
  2. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  3. Natural Diamond Council introduces World Diamond Day
  4. Longchamp, France’s Shapers Club form artisanal connection
  5. Estée Lauder Cos. confirms merger talks with Puig
  6. Belmond announces summer debut of rebranded river cruiser, Marguerite
  7. Supply-demand issues in Europe prompt brands to rethink retail spaces: report
  8. Gucci casts Kate Moss, Emily Ratajkowski in handbag campaign
  9. Boucheron opens first flagship in China
  10. The Macallan brings ‘Distil Your World’ series to Paris
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