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Sep. 23, 2019
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Jewelry

Boucheron preserves, perpetuates Place Vendôme heritage via restoration project

March 30, 2017

Boucheron's flagship is at 26 Place Vendôme

 

By Staff reports

Kering-owned Parisian jeweler Boucheron will usher in its approaching 160th anniversary by renovating its Place Vendôme flagship.

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  1. Carolina Herrera seeks rebellious men with powerful fragrance ad
  2. “Faux omnichannel” shopping still persistent among retailers: BRP
  3. Bleu de Chanel dives deep with new campaign
  4. Advertising to black consumers on the decline as their spending power grows
  5. Galeries Lafayette turns flagship store into polar wonderland with augmented reality
  6. 54pc of US consumers crave in-store digital, mobile touch points: Cisco
  7. Beacons will conquer travel marketing in 2015 despite privacy concerns
  8. Omega breaks down 80 years of Olympic timekeeping
  9. Neiman Marcus digitizes beauty demonstrations via Memory Mirror counters
  10. Tradition and heritage trump hip and new for luxury brand appeal: Ipsos
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