Columns
September 24, 2014
Matt Rosenberg is senior vice president of marketing at 140 Proof
By a Luxury Daily columnist
{"ct":"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","iv":"7429e540bda08f331e6ca92df40fa33e","s":"1e51f3e28e2dfadc"}
Share your thoughts. Click here