Marketing
August 24, 2018
Consumers believe brands should be transparent on social more so than their peers. Image credit: Facebook
By Brielle Jaekel
Transparency is proving to be more important than brands think when it comes to consumer relationships on social media.
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U\/qLlDKXcf\/RCxe9zQ07DKaM1YkKVPvuZQjaGpKk1q09bcHNJEgHFjk\/GzDwYGArali3Y9vT4AtZjZFp85aDA+BPnhhuMquW1alVfdurB00OS+VDgYGckOHGa+z5w\/hn9mfZRX9iyaWOU1OxbB3dl1brx5\/eIU7Gj9Wufcr7mAUmSgvSJETQGF8ntU+IFUQNNIH3BK6L4gG5i6fF4IAqap4cP6XyehovqFF\/5nUD9mxVv5R4YUTXvQgOAepikdWEK+vR9qBIeWEmYYgqhi7Sv32WVfoLyCS2xhxngwwZZtARS\/LYKXrJfgerDUZksvwMjsesMhbptcHtCDil7brsJ7RKCzvSrjBYIhsaozY0GZ2gYXFWOSxkhaz2DRErS+QyJBKmN1flXxjMqZ4x\/iGkNw1IRJEW7qBQrCW4nvl5oEAz5XPbt5uvIm00k\/sjB3CvGd1pX1HYoPm9IDxR3WlemVMl+8T8L4\/LRTMbwyrYz1n+JzH\/PaC3LvWlAW781uzueUrLl5BpKsFtqTvWf+0hI57aR1nyV3juHA1ac5POwZ4cHU8s2shemV25A3M4UqTQopSfjq4u1Za7JX9XXIl+Q2PLV1gedrah3RvrLGiE8h94VD6nmLF9DabxOTqueSs4RS4iUOgcdjjP1pHlsYiF+Pdqg4dtn9dTE3Gft0UNsYcRFwYdFE29bFlbf73QaUbMyd6gG5us4y1sEKxgHdcA8tutP+VCgwz15KSDb\/Q\/lExjEKkxEi5MLqOP25igqYpYV2x+tIeNXDjDVMvTp8QYLKjuAFChbHrKGwFXZtikQKvrCjPPgAUziGtbwAzp8BnQ\/9dX0p4nQwU8hoMel1C1cnUQuYlqjPlLIwDLyqIpps1Bt2t\/O7UEYhaJxUifjkapMJKNS47zXm1KEJMS1FKM73RfDfD45a4LcuH9JfMamfd1WpS8Ur1qJTzj\/pp7KbMYAGymEeQdfewYvzR\/HrFtAhdlovprl+TIuZER8W6QJ4lhw+LsTD7I7ogRa6BMAl\/V+7d0bKb0KyBEAeu+W\/0IsZmZik\/ghyZ642+PxkI9CNwDIeyHJyTmCpN4a0OFBSmAXj58OlzeKocY8gIRVWMW\/qDwsdpa91te2xG27OGRNgYvpRgPydZbEHGg0MbTAsJzlzY6+i1chzucVpbOzKc7wM3Q9nyAjirc4\/BFefpLR8JCxQgtoDR13TbnbmbvNJ\/Lhx7E1hE7vmg+9yWKp4lllwvFi72gryDxl6giwpQBGsiYu0d1\/+X0Ul8onqikh2CTz0e0KMoSI1dyTvjFYASTvIhw0mzQB6X\/4pWf+\/8hB65zrGfwqn8VIbySDbXZgiV1DCiJ5naV1g+fN6Gf2GRqor5nRaCyZx6g6xlpnsG898FlOvDPHP10Yg6fTLxm5gsIPAR1hF4nQ4\/XOGEtOfo2\/Fe8oTMS+1fsdwffYDuipfnCkyG98m0ST+NLFlcFslF9KuR43qjWZPTCJJ+qLAz6I5x3ZGiuYbNmRvVnrjd27bJ6Ev+84vKUDLfJ\/o3KvzYqjoNIjS5UI3tv1N1ChS7qu1FusACV9n1o86Hy\/tU7iN9soIgQzZrFnGNUflobfdSyWBu6cLlg1XHR2T6OqGrQtsvgQkNdfWvaQZlrDFFYZBPDB\/OmZgho5saGD+FA2NeTe5fQTyqbmcER7h2CkjlOD0exAa1New0zMsV81G4QBG5PWWZe3LzyVAUn+6dA6AyZtWTKE\/mkL5MwTCbprv\/mIwXpdv\/vhB8h1bbDMUbMZukfe1LGe42YOUn3ImJytgp6BRRUAFB2pTQc3IHkCeAnSBIoVJfDsn3EelCLicLg7sfvyBCOcP4\/uZTpll771vgB6VqmiwEHh8M","iv":"bb8ee17763698dc7c23ce8c452fa607b","s":"03f7f3c4ca209255"}
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