NEW YORK – Increased usage of technology should lead brands to shape the way that they handle, share and protect consumer data, especially with the emergence of consumers who want to know how their data is handled in digital channels, according to a study from McCann Worldwide released yesterday.
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","iv":"c167dd7165f57bc0a4b141eeff2fb557","s":"895cf1b8876d70cf"}