NEW YORK – Increased usage of technology should lead brands to shape the way that they handle, share and protect consumer data, especially with the emergence of consumers who want to know how their data is handled in digital channels, according to a study from McCann Worldwide released yesterday.
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","iv":"3f71fb5873a8d41e579c56de1276dc56","s":"26d88efa5790d949"}