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Dec. 14, 2025
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In-store

Bulgari catches affluent eyes with outdoor light display for Serpenti line

November 28, 2012

 

By Tricia Carr

Italian jeweler Bulgari is commencing a three-month celebration of its Serpenti collection with a light display at boutiques in Tokyo, Rome and New York to compete for holiday foot traffic.

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  1. Sephora introduces new concept for SEPHORiA 2026
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  4. From maps to masterpieces: Luxury needs a tour de force, not tinsel
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