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March 1, 2026
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Fragrance and personal care

Bulgari, Guerlain offer rare behind-the-scenes look into fragrance-making process

May 8, 2020

Bulgari and Guerlain master perfumes share insights on what goes into making fragrances for their brands and the journeys that lead to the final product. Image courtesy of LVMH Bulgari and Guerlain master perfumes share insights on what goes into making fragrances for their brands and the journeys that lead to the final product. Image courtesy of LVMH

 

By Luxury Daily News Service

Provenance plays a key role in luxury, which is why French luxury conglomerate LVMH is offering a behind-the-scenes look of how its Guerlain and Bulgari fragrances are created.

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  1. Moschino allows consumers to shop the runway during live-stream
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  3. Michael Kors launches WeChat platform to enhance shopping experience in Asia
  4. Chloé fetes iconic anniversary collection via video series
  5. Mercedes introduces electric bike collection
  6. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  7. Waldorf Astoria Goa to open in 2030
  8. Missoni pays homage to founders, Brazil with charity auction
  9. Instagram acts as moisturizer to preserve Facebook's appeal: L2
  10. Sneakers become prominent force in footwear: Fashionbi
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