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June 12, 2021
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Apparel and accessories

Burberry brings Animal Kingdom pop-ups to online shoppers

September 3, 2020

Shoppers can experience the Burberry Animal Kingdom pop-up online or in-person. Image credit: Burberry

 

By Sarah Ramirez

British fashion label Burberry is taking its pop-up experiences virtual, engaging luxury shoppers who may not be ready to return to in-person retail.

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  1. Day’s wrap: Hermès, Prada, Rosewood and Baccarat
  2. Gucci is 2020 Luxury Marketer of the Year
  3. Bentley Motors designs bespoke luxury yacht interior
  4. Bleu de Chanel dives deep with new campaign
  5. Brand purpose will lead future communications strategies: report
  6. Richemont leads tributes of those mourning passing of Alber Elbaz
  7. How women executives are redefining luxury’s boys’ clubs
  8. How Asian millionaires are rethinking their approach to luxury
  9. Call for nominations: Luxury Women to Watch 2022
  10. Chanel checks the charts with astrological Instagram effort
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