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Burberry engages consumers in branded peer-to-peer communication via Google

June 13, 2013

 

By Erin Shea

British fashion house Burberry is engaging consumers in branded peer-to-peer communications through a partnership with Google where users can send loves notes around the world.

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  1. Gucci taps emerging filmmakers for sneaker storytelling
  2. What impact would a recession have on the luxury business?
  3. Four Seasons makes cage-free egg commitment
  4. Day's wrap: Aston Martin, Flexjet, Four Seasons, Afar and Magellan Jets
  5. 2019 luxury spend expected to grow highest in UK
  6. Dior goes for gold with flashy J'adore campaign
  7. Pinterest helps automakers reach buyers with purchase intent
  8. Aston Martin brings bespoke design to owners’ garages
  9. Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25
  10. Luxury hotels can leverage social clout to attract young affluents
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