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Marketing

Burberry SVP will discuss filmmakers’ increasing role in brand marketing

April 25, 2017

Still from "The Tale of Thomas Burberry"; image courtesy of Burberry

 

By Staff reports

British fashion house Burberry will take the stage at the Festival of Media Global May 8 in Rome to discuss movie-style short films and the implication the format has for advertisers.

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  1. David Yurman selects finalists for inaugural $50K design grant
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  3. Ralph Lauren turns to TV to spotlight Olympic fashion
  4. Armani faces $4M fine from Italian Competition Authority
  5. Qatar Airways, Art Basel kick off partnership in Doha
  6. Champagne Telmont earns Regenerative Organic certification
  7. Top 10 luxury branding efforts of Q2
  8. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
  9. Emirates updates exterior design for first time in nearly 25 years
  10. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
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