Legal and privacy
July 7, 2022
With more mobile technology comes more protections for consumers and legal challenges for businesses. Image credit: Facebook
By Nora Howe
Brands and retailers continue facing challenges with new consumer privacy legislation that will inevitably impact operations, but the majority feel prepared to meet upcoming requirements.
{"ct":"y\/3VS0P1poeY2z2AChY65kx5fNWVdJrlB9zm54mKTXH9o+F9vAYizPSiAah\/4G1oOIv3SgNbxzepukTTLfuRYcSBnud4Vl\/ByLlSlav6De9dMAyTrsYhJbmqCAk2AGFrkIE2MWCz6zXrkfItYyEny9fCsAYXZZCNg8QuQsd\/3\/lPAbyuAhBMxTxgKToxvcvYpBFJW6\/vZsMnheFgtx2AwVT9wwSUNoFhojJmTj5vcNT0JNXRUUDLwjfwKN2OZpy92pQu6WnIB+HExy5bnzyHUlxsi+Zq7vGRGJaVn3ReJQguXqyPfCx4HLpewNL4Gl0+lBEmbHGxsROlAyNNBFByb2QEky9CZHis7jlTh4lk4MtSOODHqoBPOkF3aedr04tla0xsQ92yCWg0npS5g2nGjueRYNf6OXbMJbLZZj+tO5H2erLYOXpsF84jKhXZt+s5Hi17mae\/UWtGDhV9e0zwZxcvbgRG2uwoKcnEV3OndeEub2NIC5YIouqIGT\/n8bLeRO7sHGcy+q+NkpLExXMqKvxFVEq2tQF+vZaIhEpYl4ydFU1Mhkwp4LM4bBgBS7F1mXluiTxiIyNz1QbO2\/kCOpMHGaDTG51C7plDsHbsMZnL\/pyhlDMJ5Yf3KgIbWyrqp5wCN0SrHy5TSGSq3+mh9uIHcuWZHBDo3J7cPPeRmqtPgKxtYbwOFQTzkDs18vwwyS0DIHHvOXbHFuXOjSVryFSEv8Lg6Rio0z0ewxbf\/QDqa1mSxE5iXmi0kfhQaz\/ggHqMzjCYXDNv46V9lXLGFVpr\/atnhsviUI8dc8BN+GCScA\/8mFuK2v4cP08yg4fKpoA+q63bf4siB3hc1zE3BxHmPH6MrPKQnq2ef4yywpFnUbbdEY3IL4\/p4z4QOxlvOJFqcQvKirUv+K7w27P+LFZ44g6qRKX2Z6\/Zg2K2uOUvcfh5XjlwpI6ZTO22ptWZA4EMo4IOtX3yBUDlR67NYaCvNoFu9Nb4DTSY1Z2+pkC6FNtdm3+wTzBahi2e6RuhDwXfFKovf4wmzCvFqqNn0MsKMdGQ52NJnom0LRXvuwTiM4IHU2euplmhqqNUTcKtgpgdePOj6FTjDz929434WAgrv85HmfwFPK1Rqp8QSTK71dbj31p1os76QvA8L23MxxrJyXcPMqrREdfld2998FBD6DE75tt1\/VoA1DZvoqgHtHYvbwRtsDPP49PftmfCSJKtJm8ln5B4ypl5rQ2Tjq6NrqPVqNUrbXnDXBysRgR3MoSO+tDSousLy73\/bLFQkB4mj6pJA4jeXGGptDxqkDQWY82p3YMyZQ3kBUHWql4UhQ3o643h791e+OpPhvh8R5FXf+NtMLHm8Nr64HI5tBSq55LPNmUnb+8K5RTwkks44PEKXNo6U+XDVePvdVZTJycsIos+2S0DKmCt82+QdTVpqtjeBuEwHLxIzp3BrvB+QcIwReFrqvPSiX+7FId+Al3LicYc\/qAfVoM+7IoE520FS1GN6\/ryyfD667YA7G7L87+\/wRehF3m4c5fpGQ9JV5WJoKMiSXSQYG4ffm4FdpgmrlU3MFPv\/iy0AlFG6laa\/UmS3kZfKzT3aoZBmWdl1mnHzR4zQOEYjzq0HwFs92gSdpm1ottGZ33XCuLzAgMavTSvnUB5fohrMnm2KgkyiqaIWDcqnkUh1U12hET81KiTlnbEbGk\/c81RmZdOeUXrf6Jd4ME7vclE7Riii8ZmHrE+pG0zJKVegKV0v6cn9wDnR0e5Ld+6fxdHdqSsf+VwNTpmyCvmDLGb2y5FdiKpteVxcV+AGtOWxjNzHBmbPZCdpVq6oKA7Dm4kILxxXxSnwdZi5lqpsKL2LdUNtkz7H91Mpk55b9kYqOQLmGlH\/c6qVwNRrs\/UOfl471YJvnWAaE1n3fRgqY8cXUB4Bk1\/QhjSdbrNoi+dD6BzbGX1ArVz0BIWBMjO5d6pXsOD70vUT+sh7evdwrWAwcb5FgXs+3JPg4h6Iqt\/iPb9D2He9G43DXJag5qL0yZ2izbJ+XhdOYCoYyPko01+1zP91azsB2GzSBrmHpIYIpujzsr3pC3xp+pU2zIGAg8pJHw8Jiq1j92dmzmlrUnVTLS5ZaTsTdMieTJ2iZlH3B4iveTIid1J38aU4N6huJe1ck6cxARwm6\/gahcj8d6\/J70lQdi9FUFZ53rJPNqbVjUdCOv2DV2gE97AEH87eCHOxt0RDYb5P8kQkCy4dLwAitGJaJgWx0Ahh4STTkWHK+dTviFyHKg7vO\/gFIOj08spiLIsON01RtJXRL5cCZy2yuYgjEmDO7wjmtwhMZi\/raRPtGeBVAV75+gN6EZJRzHD5p6DpEgg4tpuYJqVOcnBFcZCFdt7jkJlmI2m3h6ciRjDZrCRBiMsj0aRqXxiqNJEn4z2m397Kn8yltLxIedZQS1Vy2YMeIPwamxCvYZUBzL8+bcH2uQISUnZlDvX2hFb+7g1t5MVrMD+j3Vt5GMh92XPn4LWq1aAOz2rnUF0b+2VZlmXssh2Qkm4rOasvlB2E8mgv20vmHELkZr40akNilWlJsaJDTAZ9vSN0tnPFGZCP\/h6RWicW2DKTxmtSQK8kmL0ekSc7zTT5R7DECVNIAOJHKMa92+PUr51DFRq7kOpLXnFYN54mVWtcPk0kQaOfBEw4VoGHfjL7oVQDUuPRG3wZjgLQxvQLj0Qo6WHP1zSEOu9c4kaYjVv74gJAZ1U0lHyTOeldZT9zELgS55wq1zI+ir\/jULDowNDGTSfBbRGAb4RO0zan1FglS2EiQJ5pB9dimG9iVKusoRdEuPQPUSuxg8Vcfb2\/ow\/w729pROSvfEDynAB2apl+VuS3ricSxoR5aDY7UlEXn7RZJ\/RNohewzDqIzgkLlodFOGfSJm2LY5suxrxjO9bLl3OFHJSkKcA+ersZuMq\/kM7itogAgP2tJXJRljDypMVhPTz8cfoyvlFw1TE8uWqtifdB7auyRJs6vlzar0dJ4XUZ5Opq80BkRxqsWBnrIAfMV443LTcAaGuBg+ksAAaPA9SYMpXH\/47cOrAw94YT9i02IIM5wbnHghqF3T1d\/P5ckp8768CUB4OHtBUgFfcbKNcvQpeo1h6QgNcjzJD2FiU7t7gdcE9jOelKvhtXoNgCIYr5jI41YB4vrKpZEfPewiSWWgwOAH6CS4gdM08rwBvVJ6xFOo5Z1wDkB8biRRvdOlLisDVz4ocO\/f8qtz0sia+NpU\/D1ftr65J6kptY9IeQUl9kF+TPYgeWAbmIcKihaysnP0I1FCuPtZIfCV7+Niop8IByp5wNVhowoo2puTRo7GV25kwg9l+Oemh\/bbHwSUEQPI\/OShHBRDQUAq4exCkNHCNZiZdb3vePA2ygTcUTRev06e2sCpY2WIVvh2E\/bnJ9tvyFv4XvjN4xsJJ6wFPSIXGCoCHMAOHqMf9dW20jYvk1OFB4TbdB5x7NJdY7LT162xiMO7z11XUaWTk9HDTk7b9L6iLaTYqPKzTXNiEkvusPn6ghNEtoNEKBuEA0ysZRaSNLOHfH26EabcWiPIsNojFTik8pFbp2hDMMLq749pNPz3PS0JPaNxvN1HDYQ2WOcyIKszylZ1dS3YGcgfYI0Jzh0\/aXJpFg\/p685uAIYLDeOBKXYviBRYDZgfLxufESR7BF9M40bbvwmcBLn69LJndCz\/petydRazhSxu7tHRr\/7jK8cC6oewUS+QEclg\/plsqToiBYECtcFvm4SASchpSvZORHUfRC\/rTQMJjMS2QDQREZtCsyAiJS8c1fY+3pX7Hg9GofBRNAI4fy5ywQlZcrd4zIU0W0GSWy8qM8GwjzTJefcWY\/b2xsCWOh4Ycvad8uoqPV6Oj7YZ\/DIqguqh4so2x9ODQEa73NHRAyk8rfHgO6+KUZbgCzaxwWomDhestfncXzeP+jj89\/erKKrPFuQ9jMz4fejhkSToh2HYy3Qkf3tid7TeAyPUHVDwcA\/bC+4xwCph9HlJ1eiVCjLLOqS\/HfUjjd8KlvlAq\/GH\/R\/qm8Yn4VHE+KshAGK836M8bkYzox2HyKIn\/cC\/qJZfMAr81TI4C4HQna3z1UvnULgwKrJVSjqEGxnejNgMZ3fnDhsVe1Px53YmVdnKSi6PIvNuHyYYHJRY5Tg6I89ylM6gw2K+\/xVtHF2+m6AYRNndOMf3Ud0oXeRZGRaIF+c3JRXWsf4kP3KNa0r09H9ow\/5WwxdkIFaLiOhRViaAxuU6sbsiz0QgXYvR3tkYi7trS9EF1VDWkfZI8+5P71g7We6myEELa6BFSuVtwIPcZJJg1+akYQ+2e5j4FGdEZVK4lNMGCp4WGDNBWEorekLb1Yhzc4lIqyq\/7GZuYbVnzrRyLymDDxvX8bp6cJBgiLMM5Uxp+lfCzVZKeqsP51s18I9Y3wmMgIal5TiCPNuQUNCuUSjqImBtEb8OEU\/TS9hZpV+E6Weg7AOxEFjPxwQl4ptOZ41ozAwbLP414M+w64tjYwprErKEcAAtUtqvj\/K89WKzzvPue084r9cfxdElm9OaIKVCMzauyStc0wjiZAQ8fQJwIXtixelvDT2kHQMrwGOvgverUnnAQ2dbKhO5Zh\/Utnfu8VJSmTR02odlLcxTHkMQUrSujyetZomAf\/9U60GrUwkxYYH9mxHfu7487sPPqFi96\/qhwcRHBymYs7RvB2Q8f4obganDcozJ5y7Q7Qcv9zQtQ8g9OZAgcEy2r0UdRorOgU3f6wgiiIyNNt0O7hmYjdJxveqi9VNsGvY2DDyMc3zxA7tg4MlqkWN\/YbNpfvyac2BrL7uhZFeyH1On0kNKglcI\/FpPrlcbS28ACvnf7bdn3dKzFX6mjlTzPsqfifcNmZhejLWLsOifJYkTNMCTrfV\/fwANZLNFZtyfcxRq4+kKImEdCIleg5T\/e3YNcxPGKb360eEnMskCSo8CFfdoblUC8w1EzO70HBwerL1Zmaw53Z6qP20L5ha7soLeOetWzFvvOmBamIQL+umYChE5NJjjk39JGd9NhCCCEYYKqelLyWX6\/IPque5hKQ07+Cm6IpIWttgkHDpyqkEKpIkS3VSJUAWTx4z8XhfRPn9+\/YSZgsxAsS42aOmDw2eogYV9jG3jAXf198NfCCEyOS\/D+c5g1M9+suOatUy6S6qwEpNHfGWWwdiNkcBcQ68AGrJylFGTJJvAKEP0toBj8pYtHmg4uid4PwOb\/y4Cf2zlTdOtrsUycVIwda0qkzDYYRH33f3bMkDFzL3btXCcRo3M2UTby4g+DggpNKx4Y5ok0qyrBFG93V4KnbX0jcbZok6ebZ+IC5IEHvz9ql8lWYCzFWn19MtjZ1icKKcQkTqJ4y3lgxeOB7rdkHnzDyHjsY3YEiG8hZTyvU1kQa1f0a\/Jksb6uvIsmOOUBIF7m5kKbJVGEgM6MTiyI\/xgCS54vilkRVQH+RS9RWSRNAQkyLBe0lSSAtmsVUZh5McDlTY56IAvRAoTN2Yv9C\/ByqZwj3cqG9hRuo8kmShmhdxzSo\/lubszRSOY9gYtZSNU1MNcqmm6SwxxZaxh1mbvpUfiRD5pqneVXxoIqc+t\/42If1D6wxPAyq0n\/c90Wcp+iG3Wm1orZcrM\/NIVrB7vqfVALucjBrQk0Wmu7jVncpNMPu1QSFmul5Es7oSlZxGHwq5uTjQgqCJGqNz6Tjncqli\/yDtNdwDJJ4QBYQ9MeCxZrtgaI9bJUOUP9j8KQixSr\/ZXTutOd67G924ODQNwGgD1MVzDyiYPfdZqeEO5kb2+aujxb6EM8mYJl+ZaUb4wu64OAw9KQrbUuQUmU1lEpAvDue+B+2qavUXTVzKtLJ6qFpaqCbTi3fTYq6cH0ocYEiAeQm3YP8gUrhaC4dc+pobfDyRR6XujDBIdCXmls\/aPgUIpqTBnqGS+wC6c0ik84S9f6g\/oH6rGqKNq\/C\/n2aM89DqNBcXIQQM+iETowOhbFQqS3Em4Sz4vRdKpqWwKb\/eVeksgoD8QUSyEssy3p+0b8EzLKTPRRRJAVC0HBQznKpe0LKmYDaXIgJHkHgzJI9bbFddu+kX49ivf\/DISBJKLeJuUayXRQuNh25IFx0fj2ADm+fmbvm01DFpr6p\/q1zDhTOBOpC1MGuMBu6XZK4P3nV2RPmXH4m4nVEQKHvmjSBWeI+65dv+pbeO0G39Steo9L97TxVimGdtFGKdCQpKax6OQ1DAORyzNFSdv\/8KRE6MZAoq8vDXMn3HxTnlNUflRO5\/aLn8QdWNtcGVNKdPx3ZHeOnq03rWFf+jXnqnucc1YyOQ6ThYW3d2ILOf7hQkIS\/IGwwydDMJwxY76RdDNU1azW1GN3xkV0lr2pl64\/3SPY0TtClj\/PPyz3ZPSAqEPDsTl1jlhm3af9L5g6uaKL2iWtTInloJJVow0bto26eepDYQEmPDIM9nt+0FhlnjVdI2zbtCPCARn23X4sr37ntGidlDVMqxxZEIUUXS+vQRgcinJvwhDhlS7sQesqYJvNYY8Wc1tQqW2Lh91HWxdHkbhu4ry9zKEk\/\/kabZX6xZ536jDQpQcW+yNJc\/yP3Pckssz1mcU64ynOOVF8pFUc0UhTvEfb7VFR6Zsm\/bJRcS2xfcylLXmGpe6Lgdh3Bhd5\/ga2q8ppbz+qloLfoCtgcwYuj8TlJUn3TwshSPfleo+nbBvAPlRhvMJ0w3tynINAr6H30PH31cdhNhJu5NTKwyBzpVtgHUTc4mA1EoE9Fqjbo27MXl8XY4fgTVeXcVVJC7evfUZ0bdirr41vHkgIKduT1UDuYTAzg53edYZW7zxH1HJEzup8VjjShqbChJyPtfHPN2PVJPeJP4Q7NWL2\/NXbwLmBQ2M9XfothPyK0NOcFCHYqHRsIHwP5v7BmqbalmlfJrTMc56RP4laslqFXUAm0PJgywjjk5L5n40ntIYson\/k4zudNun9MwoQIdDcmITioaiOm2YoPg+jgTsW5Zxe2gzEWxr6zfDSBtTOo07ga2IbhERxa8CNG\/H2UoZjDKlYJsTaEIB51EiC2gwwuv64stN69CgNXPu+iLz67in7h5F8SMkNnMPA\/NbC2+I90sbbpgYg4XtppPsTrr4zDCD89YS40A8pMr+VcPydpOudscUF2zpmxUvSFBqyCXMYC28GhAfrTCj5x2XZsKueSmKJP4rQxg7U6qC9DSPGssFVuhXznPmwv\/dGNLZ1kYY6+a9gVl+pAp9cwFYvYRh18vhYCMY23iLGm9yFoPQassUDTVwj8HbgtMY1howjx7tMEcv3qe1Lr1SaIrjzDM1NFh8axmn8KrrTJk21vb6Wq58xo6yh7VDWEaDMDlT6XLlmix8KOT9P2PamE6TEWf71ltLWqm1Xw+QsVVQqzwaAoHzhYtjGC3J+BcpGS\/iiok\/+GZEkFTM37tO3VJGPrvUhxYYj9WcEv1rBvlIJDFl70TxMTDpeQKPti7daM758DbeYn7ZvvcJ6uo9PLiHLximbXhnUJrq1eHb9\/HBiX8NS1TBXlSFcDZPZ\/AUV+AOyDYXoDWbxFAPHwPIaX81dEQIoh1XCNMkQcgfvo+mipsuwnJpSQer2pu9c8yGu3\/kgkOezkB8ovD+lKueioXYYAaUV8tMLCquxL+jy8kFYrT1uQA0L+S8r2l80q+vwH9Y5neID13vVL6++Gr2iO\/Ut54FletYvAFoqU2fMHQwNXZLcxUOdS8SUsTAKg4TCxIVjBGaWB7ibNPQ4mjwPA8QVm6iT6cYzCHVyH3C1HXfpDL2dX\/uFGc86VGo5EakGdVKSvCDRBj9xwutou7YXlp09MxLQhek3AXWBxrWfvQL2bxpGrrWPC4yOFppUEvK6\/CZUUlOdmZ583btJcXSsEeXFYstEtJvMXXP3ASxxfIVWhvTv8hsph1mDwc6WRGdSFrFn+\/RaoL1d+qIQND9kTaLiKM\/uZsnZDqqPNKVc05OLj1i+zdCuQOde+vYUTx1lSbTd6I2LV46Sx+lNdI0wJkwGp6rGJ5uqMoOoeoAiYHeyA9ErdnZjcwkp0IRSq+eWAHpsV\/BudTLbHzJ0bLegQ7wuFW4YOcqasm8w3vaiacxqzoL39zFQqhYYxJO8IeK3ZmIINvoADJboU+fVXEQTYneLzLBhXUQM8gowANCA9v2hI98nNpgVu1bJs5Xxb\/6EGYL81N8SbSF8hjRjiQCaCdpaQSJqbQUn0q1JZTBOvdjrIDxBXGXeqJ1Ycfkx\/JgTSYSNDC\/MbROF7GPa46VYFC0K9qml7f3TXOLkYFGnhGs6pK9nhjwXLy9TvlpBjpcU5IKO+VnLPfT9TyQFG3VWrC+Kki6DX3B6Jp6\/KS2sHB\/FmtQyvwci45lw4\/YNGlCExTFQQ3Ln\/CWp0zg7p4LJV7QsJcWLfPdbdgUY2FLjBWPQQPKfPlJRjhKREO\/5+zm\/RaiynTyw1h5ZchnhzwtVUMArwRJHEwhGPqAfRWZHj3kFtCq40hF94xNotPJJ\/mQdKsL\/Ht38a3SMqON1SXEFrDPu59gEoU8sQftV0R7tH\/ADus\/2qMZIbNQBSwIUQMnkFX4v0uWrLm9hXGOHbvMrMJNIFSXcqVhgWU+LnsualScaDyq8SsZlCvJ3M7oiyMHszbsh2duI4sR4i+jGverNpSESGWvKEj21UetlhgV2laUVTHWbWZ3NfFg6nObeVAoxnniYsNJdgEqhKVqicBARmW7bH0zfKpgfllfUO1R5h2EnDk33TkvVOS4gjhZ3ukPLxaT\/Pk1xKxRKBIE4e4ZDewjfHMN0tMKZmTz1US7Hvc7KAk+IuFVlPZ2aZYssPMZSzWdNFf98cLRCJHQoOIvoQ+GARwQbYpMDs2H\/tAokVIOGWMVVzaoxIQuLtOJwnEZrb4+2yK+\/JQXo0vUOxZiqTdELDITgahyd7fm32p3hoaF\/E2xkFUypLMePCN8VXOvDLjQkMCYcSsdB8xWxbeVzjjBw+PntozX0kuktLEhDNTl4frYyR\/yuN2lcgrVeyShfh+UDX\/y1r8cP32j3KzDC1zR+8Afni62DhQ7LCtXCRBp\/DcjkJlw+pM0jQ7N0ZC6wTNaOpI1lRmM8qA\/7T5uJm5aDFw59HILj6WvigoSyzwc9WnKc+Yo1LDzSxLZaAgf960A0p03ZQP72nD9n9dvsMWol2p\/y1j8HLJz7eXr5Tnb9raJXkWBR+x31Oc9LjkZfDSA4BRy9\/SCR\/AgiXDjI2WASA+HhkByoQ+yWhN7StAphXcqevuoJfp2JeJ4Xhrk7dHKAsGbZFeMZ\/hwbJs1nZGIurq6LJsTZ1K7glPTJ7CyN8fJNrzzL++phN+gCBKytExqe\/+E2JuCI6bODgTKsn4jwq9dCTFs4\/aZOk6vz3VHYlmsTyO+Q5Uk3QaRJhn57GM0l0vjgU3rTd9EAKMrTdPyG42c78WKG+EoJ2\/vxkjd8DhMR8T94ymBU3PerGNWku2XitPiyHSWwtMwfvJh6DXY9EmRVCtaof508jaPLnITukQlFUkyK4l0mtv1P4Myl9cJudxyzot549ppw23mXN+IqIE6XVkY7kR1Oy7JkPuGC3EMWjsq1VFUY1u+AAbPg6jaiC5FbX6HjHmHK5rcd5O3CgGDiCKubLXB5d4BMGLm94da0STbU\/ZwHWHOk59flibvpPpP3oETCJ9QOQBO4l0Ox1xPyYW6H5VR3lzTbxxTCDdMKwBPqry7Ut3BfVtJ+Qr31FDviZqBr76ka1G8Bn9oPPM6PNeIYgLJLrbq+QlilyfjDRwsMfJMMLEDX8FqEQ5imNDjij427d6jVVYXWEBj32APTageAXPGer2uXTXCD6cW7IoOfwcpuhNcgjWs+kDoKYQCedaP6b1mRc1UAlNQAp8ypwqW1yi2wDfcsveNp3avc3vsgYTudcTg3q52vXnHUQRCyXfR\/375QjdxAqX2qwYwCVE0ESA0eE5oMq0aggHQAkYjs4fdLXJZezirPCB6qOMHJfdaqBFpv8homM1OFnGVUHVTNs1WW0a9DxU1+vZ2g\/8PXZ85NBJFW0NFFjyAA4nqXVR+rHJS5uU+LsVXsX45rbwJZOa6NX5cwSOeAWxLSK3QvqoWomPG24DXoSg4hk67D9Y+KVnTD8rhdVvOj\/SffB2l88omKqCu3vlRhMEEShRZHiPd8rMAo1NZ9unQ37rdJpFWSgCi9vIWIQp6Nvx+uCwmgw3qq8VyLXtLLGBIJezNGigHTk4zVRlZj4RXzZrIX8TxHguceP2uURzwmQc0zo4i+AzYfWJZ4207cz\/SQurAMA8lxs0ydqSjKHpZ5u\/v6yaeH0Am+OKEuEjbJqF1gqg9e7Q0R7+SiedAAMdap4RI5a5C1Mzi9zFmXYHZ\/0dvQ6og=","iv":"95339d135c40bf9fde6acf5f5b981211","s":"1ccf9f39ab6124e5"}
Share your thoughts. Click here