Luxury Daily
World’s leading luxury business publication
Dec. 9, 2019
  1. Bleu de Chanel dives deep with new campaign
  2. Dior goes for gold with flashy J'adore campaign
  3. Chanel's Coco brings intensity to its scent and marketing
  4. Day's wrap: Forrester's 2020 marketing trends, Twitter, Ssense and LVMH
  5. Louis Vuitton partners with esports tournament, hinting at gaming’s luxury potential
  6. Chinese travelers want personalized service, embracing experiential: report
  7. Travel advisors are hottest new thing that never went away
  8. Current retail technology and consumer behavior not yet in sync: report
  9. Loro Piana, in prevailing era of glasnost, unveils the sourcing secrets of its cashmere
  10. These common pricing mistakes destroy luxury brands
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Cartier shows Panthère’s historic prowl from A to Z

August 26, 2014

Panther sketch by Cartier designer Peter Lemarchand Panther sketch by Cartier designer Peter Lemarchand

 

By Jen King

French jeweler Cartier is exploring the heritage of its panther motif through a social media campaign to underscore the design’s importance.

To read the entire article, please subscribe or
 
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  1. Bleu de Chanel dives deep with new campaign
  2. Dior goes for gold with flashy J'adore campaign
  3. Chanel's Coco brings intensity to its scent and marketing
  4. Day's wrap: Forrester's 2020 marketing trends, Twitter, Ssense and LVMH
  5. Louis Vuitton partners with esports tournament, hinting at gaming’s luxury potential
  6. Chinese travelers want personalized service, embracing experiential: report
  7. Travel advisors are hottest new thing that never went away
  8. Current retail technology and consumer behavior not yet in sync: report
  9. Loro Piana, in prevailing era of glasnost, unveils the sourcing secrets of its cashmere
  10. These common pricing mistakes destroy luxury brands
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