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Feb. 27, 2026
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Apparel and accessories

Lifestyle collections to drive holiday season sales as luxury bets on pets

December 12, 2022

Image of dog in Prada collection Novelty pet products are popping up across all feeds, skyrocketing social impressions and engagement. Image credit: Prada

 

By Amirah Keaton

As luxury consumers embark on the never-ending search for personalization, brands like Gucci, Celine, Prada and even Hermès have all begun heavily promoting picks for pets in the lead-up to the holiday.

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SCAD lands $10M jewelry program endowment
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Easter creations from pastry chef Maxime Frédéric coming to Le Café Louis Vuitton